The need to address new consumer demands and regulatory targets leaves beauty companies with a serious mission: find products that are scientifically proven to be safe, free from environmentally harmful compounds, and have a price-point that won’t diminish margins. In addition, companies need to be sure they won’t run out of material even in radical geopolitical or environmental changes. Self-sufficiency is on everyone’s lips today, so sourcing materials from a steady, responsible source has become more important. And as changing the material source and finding the right provider might take years, it’s important that the big beauty brands start to…